레이블이 Jobs for Marketing Major Graduates인 게시물을 표시합니다. 모든 게시물 표시
레이블이 Jobs for Marketing Major Graduates인 게시물을 표시합니다. 모든 게시물 표시

2013년 11월 25일 월요일

About 'marketing jobs for graduates'|URGENT! Marketing job for a Science, Maths or Engineering graduate







About 'marketing jobs for graduates'|URGENT! Marketing job for a Science, Maths or Engineering graduate








As               a               software               engineer               who               got               into               the               business               fairly               early               (1980),               I               wonder               sometimes               about               the               value               of               a               University               degree               in               my               field.

The               technology               changes               so               quickly,               there               really               doesn't               seem               to               be               much               point               to               getting               educated               at               a               school               where               they               probably               don't               have               the               latest               technology,               and               the               professors               may               not               have               been               in               industry               in               some               time.

In               addition,               the               practices               in               the               "real               world"               are               so               vastly               different               from               the               academic               environment,               with               marketing               issues               driving               many               decisions,               high               pressure               schedules,               and               a               variety               of               management               and               company               structure               peculiarities,               so               that               producing               software               seems               entirely               different.

The               same               could               be               said               for               so               many               other               areas,               from               journalism               to               art               to               social               work.

Is               the               university               really               the               place               to               learn               a               trade?

At               many               universities,               that's               what               many               students               are               doing               -               learning               the               "how               to"               instead               of               the               background,               theory               and               useful               foundations               that               I               would               expect               for               an               institution               of               higher               learning.

Why               not               transfer               that               responsibility               to               a               renewed               apprentice               system,               where               hands               on               training               and               mentoring               (long               a               deficit               of               the               software               industry               anyway)               are               encouraged               and               practiced?

Why               submit               aspiring               techhies               to               closeted               mavens               of               the               liberal               arts               wing,               when               they               have               a               clear               focus               on               the               real               world?

Seriously,               a               balanced               graduate               is               an               asset               to               society,               but               much               of               the               current               university               curriculum               does               not               contribute               to               that               end,               it               is               designed               to               feed               back               into               and               support               the               university.
               University               computer               science               graduates               are               notorious               for               knowing               lots               about               theory               and               how               to               put               together               a               program,               and               not               much               about               putting               together               a               real               world               software               product,               function               in               a               business               environment,               and               use               commercial               tools               and               processes.

There               has               been               much               talk               about               mentoring               over               the               years,               but               many               young               software               engineers               have               been               hired               fresh               into               startup               companies               and               other               environments               where               their               energy               as               well               as               their               skills               are               needed,               and               there               is               neither               the               time               nor               the               budget               to               hire               mature               engineers               and               institute               a               practice               of               mentoring.
               In               software,               as               in               many               other               fabrication               practices,               the               tools               and               processes               are               constantly               changing.

A               university               degree               is               useful               for               specific               information               for               only               a               few               years               after               graduation,               and               even               design               philosophies               change               radically.

Seminars,               graduate               programs,               and               other               training               are               constantly               needed               to               keep               up               to               speed.

Except               for               advanced               theoretical               work               which               occasionally               is               the               basis               for               a               new               company               or               product,               thousands               of               programmers               are               applying               only               a               small               fraction               of               their               coursework               for               a               short               period               of               time.

With               their               math,               literature               and               other               studies               they               have               a               foundation               for               business               education               or               other               paths               off               the               main               trajectory,               but               for               career               programmers,               there               has               to               be               a               better               way.
               While               a               university               degree               does               lend               a               certain               prestige               to               a               programmer,               the               model               of               the               building               trades               shows               that               a               rigorous               mentoring               and               apprenticeship               produces               well               paying               jobs               and               the               prestige               of               being               able               to               solve               real               world               problems               in               a               reliable               and               practical               way,               something               that               is               sorely               missing               in               today's               software               industry.

Internship               programs               tend               to               be               ineffective,               frequently               flouting               the               law               as               unpaid               labor               rather               than               training               as               intended,               while               cooperative               education,               intended               to               be               work               experience               as               well               as               training,               has               had               a               good               reception               in               industry,               but               itself               has               had               trouble               finding               a               place               in               universities.

From               software               programming               to               social               work,               the               university               has               had               trouble               adjusting               to               practice-based               education,               is               unable               to               turn               out               workers               with               the               practical               knowledge               and               experience               employers               want,               and               alternatives               need               to               be               found.






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